Who?
The only thing worse than being the youngest sibling is believing you reincarnated as your dead brother. Salvador Dali can speak on this from experience. The peculiar Catalonian moustached man painted world-altering imagery. The art community sweeps him up and captivates him to paint life’s questions in a new and unique way. The legend of Salvador Dali is born. A master of the Surrealism movement of the ‘30s & 40’s and inspiration to millions after with his mind-melting and boundary-breaking imagery.
Why?
A literally timeless piece called The Persistence of Memory lives as one of the most iconic pieces of fine art ever created. The illusion of time and all of man’s attempts to control it can be seen throughout his work. A captivating commentary on all of humanity’s perennial problems, explored through the medium of the Surreal.
Why we love them...
Social commentators like Dali inspire us to observe the world in new, unusual ways – helping us to ask and solve the questions of the universe by freeing our minds from the false constraints of reality. We seek fresh, unconventional solutions to old, familiar challenges!

